International evildoers agree: It's the station you can depend on

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I had the same reaction as Dave Schuttler when I saw the new News Talk 740 KRMG billboard. Are these three notorious figures endorsing KRMG's news coverage?

Or are they going to be the new afternoon drive-time team? Osama bin Ladin news and comment: "Hello, Americans, this is Osama bin Ladin. Stand by... to die!". Kim Jong-Il with traffic and weather on the 7s: "Forecast for tonight: The Democratic Republic of Korea will rain death and destruction on you capitalist running dogs. Right now -- it's sunny and a remarkable 74 degrees."* Saddam "Scoop" Hussein with sports: "The Sooners are regrouping after their opening loss to Texas Tech. If it were up to me, I'd have them all shot."

It's a strange way to market the station, especially since none of these three are at the forefront of the news at the moment. In a way, it's commendable that the station would do this -- we could all use a reminder that there are evildoers who seek to destroy our way of life.

Still, from a marketing perspective, it might have been better to use photos of Joe, Denver, and Rick.

(* In the days before digital radio tuners, KRMG was not "740" but "74," as in "KRMG -- 74 Karat Gold!" There was a particular phrase they used when the temperature was 74. I think it was, "It's a remarkable 74 degrees," but that doesn't sound quite right. Anyone else remember?)


heh. I agree with you, Michael. I saw the picture but haven't seen the actual sign, yet. Where is it exactly? hmm.. gues I could post that question to the person that took the picture!

Joe Kelley Author Profile Page said:

I laughed all day at your analysis. Thank you.

Glad you liked it, Joe!

MCW, I've seen at least three of them -- one I think was on the BA, inbound, west of Memorial, another on 169 northbound, somewhere south of the BA.

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This page contains a single entry by Michael Bates published on September 18, 2005 2:48 PM.

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